Power Balance to Cough up $57 Million

Coco Perez

“Those $35 silicone Power Balance bracelets have turned into a multi-million dollar mistake for brothers Troy and Josh Rodarmel.

The creators originally claimed their bracelets were scientifically proven to enhance strength, balance and flexibility, but later admitted it was a bunch of hooey.

Not long after coming clean about their BS of a product, a class action lawsuit was filed against Power Balance, and recently settled for $57 million…” Read the rest of the story here.

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